Everyone has a dream business lifestyle, and many of us started our businesses to gain the flexibility needed to achieve those dreams. The downside of business is it comes with unavoidable tedious tasks. We know as marketers, that the little tasks involved with digital marketing can add up and take up time that business owners don’t have.
Our workbooks provide a step by step roadmap to getting through the monotonous sides of writing your marketing plan and strategy, so you can focus on content creation. Here’s the rundown of two of our workbooks, which will help with your digital marketing plans and customer profiling.
Writing A Marketing Plan Workbook
Create your personalised marketing plan to-do list, all with this detail orientated workbook. Constantly following trends and creating content that stands out gets overwhelming if you have no guideline, so having a solid plan with everything you need is a good foundation to go back to.
By answering each question, you will put together a plan that includes where you are now, where you want to go and how you’re going to get there. It’s that simple! This workbook does all the hard planning for you, all you have to do is fill it out to create a dynamic plan covering all your marketing channels.
Head to our shop to purchase your digital copy of our Writing A Marketing Plan Workbook or check out our Marketing Plan Bundle, also including our Profiling Your Customer Workbook. Keep reading to learn more about this workbook.
Profiling Your Customer Workbook
Digital marketing is about connecting with people you want to work with, and the way you do this is by showing your authentic self. Many of us get into the habit of thinking of our target audience as numbers and not individuals. Goals such as wanting to reach 1,000 followers in a certain period of time or hit a certain number of views are realistic and achievable, but without connecting with your customer, you’re missing out on potential sales.
It’s practically impossible to target everyone, hence this workbook will help you narrow and niche down your target consumer. It gets you to think about who exactly your ideal customer is, because by understanding them better, you will then be able to go away and create content that is relevant to them.
Each section helps you get a clearer understanding of your target market. Then at the end, you will see your target audience as a whole, complete person/profile.
Visit our shop to purchase our Profiling Your Customer Workbook, or have a look at our Marketing Plan Bundle for more coverage on your marketing foundations.
Want more tips?
Digital marketing and social media are essential for building your brand, and using tools like Instagram reels can enhance your social media strategy. For a detailed guide on how to implement marketing strategies into Instagram reels, check out our Really Good Reels Workbook. You can also use the insights from this workbook in your TikTok digital marketing.
With our workbooks, you can effectively implement content marketing strategies and create a robust digital marketing strategy that drives your social media brand marketing efforts.